Domain Name Appraisals
A domain name appraisal is important part of the domain evaluation and sales process. As more domains are registered and sold the domain name broker, buyer, and seller, or transacting parties have a point of reference for the valuation of the Internet property.
The Domain names are assets that require a professional evaluation by an experienced domain name broker and domain name sales specialist. Domain Name Appraisals are recommended before donating your domains to charity or used for tax donations.
The domain appraisal industry today is a booming business. Many believe that in business to provide appraisals, they actually miss out on a lot of key data points to assess their domain valuations with. Premium domain names have enabled trusted partnerships with a number of major domain investors.
Most appraisers use a generic tool to formulate a value for the domain based on a series of generic criteria - such appraisals have the appeal of being “fast” or cheap.
The appraisals are designed for you to learn about what makes a domain name valuable.
Those who perform free domain name appraisals either use an off-the-shelf software package or make wild guesses about the value of a domain. Software packages use very generic criteria to evaluate a domain - and are typically way off the mark. The right approach will take into account between five and fifteen factors in order to derive at an eventual evaluation. They separate “standard” appraisals from “premium” ones because it is expensive.
Then, it should seed the appraised value with the sale prices of similar names. The appraisals are done manually and undergo a thorough research and analysis lifecycle.